ER-SERVCOMPSQUAL: A Measure of E-Retailing Service Components Quality
نویسندگان
چکیده
منابع مشابه
Toward a Valid Measure of E-Retailing Service Quality
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As the Internet retailing market grows at an inceasing rate, those who use the Internet as a retailing channel have realised that service delivery and service quality are as important for the Internet environment as for the bricksand-mortar environment. The absence of a valid and reliable instrument to measure service quality in this new environment has, however, bedeviled the endeavors of both...
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ژورنال
عنوان ژورنال: Service Science
سال: 2009
ISSN: 2164-3962,2164-3970
DOI: 10.1287/serv.1.4.212